10+ things you didn’t know about online contests [INFORGRAPH]

Discussion in 'Managing Your Online Community' started by Brandon, Jul 23, 2013.

  1. Brandon

    Brandon Regular Member

    Joined:
    Jun 1, 2009
    Messages:
    6,602
    Likes Received:
    1,706
    Location:
    Topeka, Kansas
    First Name:
    Brandon
    High response rates and building a great database of prospects are two key reasons to employ online contests via the web, mobile and Facebook. More than 70% of big companies will use contests in their strategies by 2014. One in 3 of those contest participants will agree to receive information from your brand via email. And brands that have got a budget for the creation of their application and advertising collect 10 times more entrants.

    infographic-contest.png ​
     
    Brandon, Jul 23, 2013
    #1
    Dan Hutter and BigJ like this.
  2. Carlos

    Carlos Regular Member

    Joined:
    Apr 20, 2003
    Messages:
    751
    Likes Received:
    251
    Location:
    California
    Some of these things I didn't know!

    Thanks for posting! :thumbsup:
     
    Carlos, Jul 23, 2013
    #2
  3. Cerberus

    Cerberus Admin Talk Staff

    Joined:
    May 3, 2009
    Messages:
    1,031
    Likes Received:
    500
    #11 People will bot them and take all the prizes.. And it does not help marketing :D lol
     
    Cerberus, Jul 23, 2013
    #3
    BigJ, Carlos and Brandon like this.
  4. thebrad

    thebrad Regular Member

    Joined:
    Jun 29, 2013
    Messages:
    172
    Likes Received:
    18
    Location:
    Liverpool
    This is pretty impressive if i'm honest, i didn't know most of these as i am a newbie when it comes to some of these things, what do you think of advertising on facebook?
     
    thebrad, Aug 9, 2013
    #4
  5. BigJ

    BigJ Regular Member

    Joined:
    Jul 13, 2013
    Messages:
    16
    Likes Received:
    1
    Some interesting statistics there. Unfortunately, Cerberus is right.
     
    BigJ, Aug 25, 2013
    #5
  6. Soliloquy

    Soliloquy Regular Member

    Joined:
    Jun 3, 2009
    Messages:
    2,402
    Likes Received:
    66
    Location:
    New York City
    Very interesting infographic! I'm particularly curious about the 2:30 minute figure for how long people spent using the contest app on average. I read that most people won't want to enter online contests if it takes too long or requires too much effort, so I wonder what the upper limit of time people are willing to spend on any given method of entry is. (And this is why I win a lot of small, generally low-stakes contests online.)
     
    Soliloquy, Aug 26, 2013
    #6
  7. ld762

    ld762 Regular Member

    Joined:
    Nov 27, 2013
    Messages:
    17
    Likes Received:
    1
    Good knowledge to have.
    Thanks for sharing.
     
    ld762, Dec 2, 2013
    #7
    Brandon likes this.
Similar Threads

  1. Money contests: yay or nay?

  2. Do You Hold Contests on Your Forum?

  3. Do you ever run contests on your community?

Loading...

Share This Page